Hungry Minds is recruiting for TEC!

The battle for talent is in full swing and TEC is aiming to win the hearts of 650 applicants over the next few weeks. To do so, the Wallonia public transport operator has called upon its advertising partner, the Hungry Minds agency.

 

On all your screens (and beyond)

TEC has pulled out all the stops to attract applicants, with a campaign that includes live and catch-up TV, radio, cinema, on-line on the social networks (Facebook, Instagram, LinkedIn, YouTube) and on displays. The campaign can also be seen on TEC buses and on 2-m² posters. This high level of media coverage is due not only to the territory involved - the whole of Wallonia - but also to the 120 professions offered by the TEC. Meticulous targeting has been developed for digital media, while on mass media the diversity of the professions is showcased.

 

A very spirited campaign

A friendly atmosphere reigns within the TEC teams. This is the spirit that the Namur agency wanted to highlight in this campaign. It depicts colleagues who work with spirit... so much so that they act as if their new colleagues were already there. The message is that the spirit is already there and that you are all that is missing!

 

Campaign elements :

 

 

Radio adverts

 

Prints

 

SoMe advert